Experian’s groundbreaking agentic AI-powered tool, Experian Assistant, has earned the prestigious 2025 FinTech Breakthrough Award for Analytics Innovation. This recognition comes on the heels of the product solution winning the BIG Innovation Award. These awards underscore Experian’s commitment to pushing the boundaries of innovation by helping our customers achieve success.
24/7 Data Expert
Integrated with the Experian Ascend Platform™, Experian Assistant functions as a 24/7 data expert, enabling financial institutions to optimize their credit and fraud models with ease. Using natural language processing (NLP), the virtual assistant guides users providing insights, recommendations and coding assistance.
The impact is transformative: Experian Assistant cuts model-development timelines from months to just days—and even hours in some cases. By helping users analyze credit and fraud data, adjust model attributes and streamline workflows, it empowers organizations to innovate faster and make data-driven decisions with confidence.
Powered by agentic AI technology, Experian Assistant reimagines how data scientists and analysts approach their work. It accelerates insights, fosters collaboration and empowers businesses to deliver exceptional customer experiences while reducing the time and resources needed to bring new initiatives to market.
Driving Results
While tailored for financial services, Experian Assistant’s capabilities extend across industries. Customers can leverage it for data exploration, model deployment, performance monitoring and faster time-to-market for new offerings. With Experian Assistant, users gain a powerful edge in scoring more consumers, optimizing processes and enhancing overall customer satisfaction.
Commitment to Customers
Experian received this prestigious award that recognizes those “who are dedicated to reshaping the FinTech industry through innovative technologies.” This accolade continues to build Experian Assistant’s position as a game-changing solution for Experian’s customers in financial services and beyond.
Chief Innovation Officer, Kathleen Peters recently spoke on an “AI at Velocity: Securing the Agentic Enterprise” panel at Fortune Brainstorm AI, exploring strategies for designing, deploying, and securing agents to ensure observability and control from day one.
The panel covered a core theme that underscores how to accelerate enterprise adoption of AI agents: promoting trust. The discussion explored different dimensions of trust in AI agents, all of which speak to strengths of Experian. First, Kathleen cited the critical need to know the intent behind an agent, verifying whether it is acting on behalf of a human, another agent, or a bad actor. Also, understanding the permissions that the agent has been given is very important. Here, Experian’s identify protection and fraud prevention solutions play a key role.
Second, trust is built through policy guardrails that enterprises put in place that provide a framework for its network operations across the governance, orchestration, and execution layers. Ensuring proper security of agentic processes becomes the top priority for businesses and consumers who engage with the enterprise. This security is especially important in highly regulated industries, such as financial services and healthcare.
These policy guardrails will serve two purposes: differentiate a brand’s customer experience and eventually become the foundation for industry-wide regulatory standards. These guardrails need to be enforced by a policy engine that should have the capability to remediate or reverse the action of an AI agent if its actions violate any policy.
Experian Ascend Platform’s feature set includes this kind of governance and orchestration of agentic-AI processes to ensure the highest standards of data privacy and protection, and keep our customers safe and secure.
The panel closed with a look-ahead to 2026 and beyond. Kathleen emphasized that agents will quickly move beyond automation of human tasks into new areas where they will “talk” to each other and even spawn new agents. In this fast-evolving landscape, building trust through enterprise policy and proper orchestration and governance of AI agents will separate the market winners from the rest.
Watch the virtual event here.
I recently had the opportunity to attend Money20/20 in Las Vegas, where one theme dominated nearly every conversation: artificial intelligence is reshaping financial services. But amid all the excitement around algorithms and technology, the data that powers it all often gets overlooked.
AI is only as effective and trustworthy as the data behind it. For financial institutions, high-quality, differentiated data determines how confidently they can assess creditworthiness, detect anomalies, and manage risk. Ultimately, it’s data that allows lenders to innovate responsibly, personalize experiences, and deliver better outcomes for consumers.
At Experian, we see measurable impact when institutions strengthen their data foundations. Our clients are making faster lending decisions, reducing default rates, and expanding access to credit through responsible, data-driven innovation.
Turning Better Data Into Better Decisions
Experian’s industry-leading core credit data, alternative credit data, cash flow insights, and more gives lenders a more holistic view of financial health. These differentiated data assets, combined with our history or continuous innovation, enable AI systems that are more transparent, explainable, and fair.
On example of this is our Experian Assistant for Model Risk Management, a new AI-powered capability that automates the most complex and time-intensive areas of compliance.
This solution continuously analyzes model documentation, detects model drift, and recommends corrective actions in real time. Ultimately, this is transforming compliance from a barrier to a driver of ROI and innovation that benefits consumers and businesses.
Bridging the Gap Between Innovation and Compliance
While at Money20/20, I had the opportunity to share more about how we are leveraging differentiated data and technology to help make room for innovation during an interview with Fintech Futures.
Reporter Tyler Pathe and I discussed the fact that many institutions still rely on manual processes for compliance — with some involving up to 50 people just to document and validate models. That level of inefficiency slows progress and increases operational risk.
Through automation and AI, and differentiated data at our foundation, we are changing this narrative and helping our clients move faster and innovate with confidence.
You can tune into my full interview with Fintech Futures below.
As we approach 2026, artificial intelligence is no longer just a tool for innovation—it’s a weapon in the hands of cybercriminals. Our 13th Annual Data Breach Industry Forecast, released today, highlights how AI is poised to redefine the cybersecurity landscape, introducing a new era of highly personalized, persistent, and technologically advanced attacks.
We outline six key predictions, with AI emerging as the central theme. From synthetic identities and autonomous AI agents to shape-shifting malware and even vulnerabilities in brain-computer interfaces, the forecast paints a picture of a threat environment that’s evolving faster than many organizations can keep up with.
The stakes are high. In the first half of 2025 alone, more than 8,000 global data breaches exposed approximately 345 million records [1]. Experian’s clients in the United States, United Kingdom, and Canada were among the hardest hit.
Consumers Are Feeling the Impact
To check the pulse of how consumers are feeling about the impact of AI on security, we recently conducted a national survey in the U.S. and UK. The findings reveal growing anxiety around AI-driven threats. In both the U.S. and U.K., more than 80% of respondents expressed concern about AI being used to create fake identities indistinguishable from real people. Millennials appear especially vulnerable, with 1 in 4 reporting identity theft in the past year and nearly a quarter falling victim to phishing attacks.
The findings also show a lack of confidence in corporate defenses:
69% of U.S. adults don’t believe their bank or retailer is prepared for AI-driven attacks.
76% believe cybercrime will continue to escalate and become impossible to slow down due to AI.
35% worry about being held personally liable for cybersecurity mistakes at work.
Preparing for the AI-Driven Future
While the threats are daunting, organizations can turn the tide by adopting AI defensively. Proactive investments in AI-powered threat detection, employee training, and incident response planning will be critical in 2026 and beyond. Experian Data Breach Resolution has more than 20 years of experience helping companies manage a security incident and it’s no different today than it was two decades ago – the same technologies that are being used against us can also be used to protect us. AI can help detect anomalies faster, automate responses, and reduce human error. But it requires investment, training, and preparation.
To review all six predictions, download the paper here. Understanding what’s coming is the first step toward building a stronger, more resilient cybersecurity strategy.
[1] Data Breach Statistics 2025: Key Trends, Costs & Risks Revealed, SQ Magazine, October 6, 2025